CASE STUDY

Photo Fighter

A software company located in the United States.

Solution

Game Development

Industry

Computer Software

Outcome

Work on the project took place according to a carefully created algorithm in compliance with the agreed requirements. Thanks to the coordinated work of Computools experts the developed application met all the client’s expectations. Careful checks by the customer also confirmed the high quality of the finished product. Since the launch of the application, customer’s profit has increased by 30%, moreover, he managed to get a lot of grateful and positive feedback from users.

Several key options we solved:

Build interacting 3D gaming environment.
Applied cross-platform technology to make the app available on different gadgets.
Implemented support bot (if there is no internet connection) and local multiplayer.

+ 126%

Throughput, Users

+ 39%

Average Order

+38%

Increasing the number of clients

+ 32%

Increasing Revenue

- 38%

Reducing Costs

22%

Business Process Automation

PROJECT DESCRIPTION

Photo Fighter LLC is a software company located in the United States, Michigan. The company needed help in creating an interactive game with a non-standard solution regarding the gameplay. After discussions and negotiations, all-important agreements were reached. Development was carried out according to the requirements and wishes of the customer, who was also involved in the process. The result of the interaction was the animation based fighter game.

Main feature of the current game is the opportunity to make or select from archive photo for the character and use it as a mask (life). When a player loses 4 masks he also loses his “real” face and correspondently loses the game. Main target: Changing Face and personalized characters and fight with friends.

Game support bot (if there is no internet connection) and local multiplayer. It is available on desktop and mobile (iOS, Android). Monetization of the game: Patent income.

Does not support global multiplayer

Does not have a lot of joke animation for the opponent

There is no ads and iAPs

It is not supported on Consoles

It is not supported on TV devices

Personalized Characters

Unstandard In-Game lives (Faces)

There is no blood environment

Funny and leafy game

There is no ads and iAPs

Support Local Multiplayer

Communication Framework

Computools

Project Manager

Team Lead

Business Development Manager

Photo Fighter LLC

Co-Founder

Product Owner

Communication

Communication with the customer is one of the key organizational issues that is addressed in the first place. We strive to build a comfortable interconnection system in order to quickly find a solution to urgent issues, exchange opinions and discuss working questions. Communication in this project began through the UpWork service, then for the convenience of the entire team, we moved to Skype. Video conferencing and discussions were held there. In the future, for emergency communications, PM exchanged phone numbers with the responsible representative of the customer.

Business Process Mapping

Consult

Consulting on the project is a mandatory preparatory step, thanks to which the main goals and objectives of the project, possible subtasks and functions are clarified. After determining the needs of the customer, we conduct a deep analysis of existing turnkey solutions, methods used by competitors. Also at this stage, risks and perceived obstacles are identified.

Design

At the design stage, several important processes take place in parallel. One of them is building a specification - an algorithm of actions and key sequences of the project. Another is the creation of an interactive prototype of the application, which will allow to study the functionality, add new options or remove uncomfortable ones. The foundation for UX/UI design is also created at this period.

ENGINEER

Application development begins with building a team. We conduct a careful selection of the necessary specialists, based on their skills and experience in such projects. After the formation of the team, an intro meeting is held and tasks are distributed. Depending on the chosen methodology, the deadlines for completing tasks, checks and testing are set. Upon completion of the project, a full application test is carried out, updates are added and the necessary edits are made.

Interactive Prototype

Building an interactive prototype helps better and more deeply understand the goals of the project. Moreover, this is a great opportunity to study the future functionality of the application, get feedback from the customer, make corrections and changes at the design stage. Thus, prototyping saves time directly on development.