Viewz Demo

PROJECT DESCRIPTION

Viewz Marketing Inc. is a successful software company that serves to clients as a ads tracker. Their main office is located in the United States, Florida, Tampa. One of the main goals of the company is to help customers monetize applications through advertising within AR and VP applications. The company addressed Computools for an application to demonstrate in practice the principle of placing 3D banners in a virtual environment. During the discussion, the main tasks of the application, the functional spectrum and the necessary options were identified. Gadgets and devices that will be used to launch the application have also been determined. This made it possible in the future to select technologies for development. The finished applications - Viewz Demo - is used for 3D Banner Advertising. It was specially designed for Viewz Marketing Inc. Sales Managers. It supports more than 50 banners at the same time. Special shader for inside light effect and VR support were implemented. This demo app also works on Oculus Go. The application is not publicly available, Sales Managers use an internal Google link to demonstrate the app to customers.

Outcome

During close cooperation, Computools specialists completed the tasks in full. The team of developers and designers successfully achieved the main goal of the project and provided a ready-made application that is actively used by customers. The client uses the application in real meetings with potential advertisers to demonstrate the capabilities of technology and advertising in a virtual environment.

Several key options we solved:

Build an interactive 3D environment.
Implemented special shader for inside light effect.
Made the app available on different VR headsets like Microsoft VR, Oculus Go, etc.

+ 38%

Throughput, Users

+47%

Average Order

+34%

Increasing the number of clients

+46%

Increasing Revenue

-37%

Reducing Costs

39%

Business Process Automation

Digital Platform & Technology

The technology stack is determined by the main objectives of the project. Developers choose the best solutions for the tasks, using ready-made methods and solutions, their experience in creating such applications. For this project, optimal technologies have also been selected to create and maintain the necessary functions.

Unity3D

Unity3D is a commercially available multiplatform game engine used for the production of 2d and 3D video games as well as non-game interactive simulations and visualizations. Unity is one of the most popular game engines available due to its combination of power, flexibility, and ease of use. Unity’s best asset is that it does a good job at helping develop mobile game content while being cross-platform with a minimum amount of effort.

C# can be used to create almost anything but is particularly strong at building Windows desktop applications and games. It is perfectly combined with Unity3D and provides the best protection of the source code of the app. C# is often thought of as a hybrid that takes the best of C and C++ to create a truly modernized language.

PHP

PHP is a general-purpose, server-side scripting language that was designed to make dynamic pages and applications. PHP as a web development option is secure, fast and reliable that offers lots more advantages to make it accessible to a lot of people. PHP supports MySQL, Oracle, Sybase etc.

MySQL

MySQL is a database platform for businesses, it is extremely easy to use. It is commonly used in combination with PHP. It uses solid data security layers to protect sensitive data from outside access. The database software has been shown to manage memory exceedingly well, and actually prevents memory leaks. MySQL is much faster in terms of performance, and users still have access to all the necessary features they would through other database platforms.

C# custom lib

A custom class library defines types and methods that are called by an application. A class library that targets the .NET Standards allows the library to be called by any .NET implementation that supports that version of the .NET Standard. When the C# library is finished it can be distributed as a third-party component included as a bundled component with one or more applications.

WebExtensions

WebExtensions is the new API for building add-ons in Firefox. It seeks to unify the extension APIs and architecture with those of other browsers in the name of interoperability and modern architecture. Potentially the most impactful aspect of WebExtensions is that it adopts the extension architecture used by browsers built on top of Chromium.

Steam VR

SteamVR is a hardware/software solution that lets the devices know in real-time where they are, within a room. Using this software provides application integration, complete immersion for the user and opens up opportunities for users of virtual reality.

Microsoft Mixed Reality

Microsoft’s unique combination of VR and AR that was designed to immerse more users in the digital experience with lower-priced and easier-to-drive headsets. Developing an application based on this platform expands its capabilities and allows its use on various specialized devices.

Oculus Go

The Oculus Go technology is developed for Facebook’s new standalone VR headset. The Oculus Go is one of the first completely self-contained, dedicated VR devices heading to the consumer market. That means it does not have to be tethered to a computer but has all the parts needed inside. The apps for Oculus Go should be re-packed in accordance with major requirements.

Communication Framework

Properly organized communication in the project is of great importance for quick decision making. The initial communication with the client was through Upwork and then moved to Skype. All communication was carried out in this messenger since it was convenient for all parties. Moreover, Skype allows holding regular video and audio conferences. There was also an exchange of telephone numbers to resolve urgent issues.

Communication:

Skype

Trello

Email

Specification

The specification is developed at the prototyping stage and takes into account all the necessary developmental stages. It also takes into account the basic and non-basic requirements, the sequence of tasks. The specification also includes the main criteria for evaluating and testing the application. The final specification is created at the end of the development life cycle.

Goal - Show real example of 3d environment to the potential Viewz Marketing Inc. clients with support 50+ 3d banners with custom self-lighted shaders.

Precondition Sales Manager opens application and makes demonstration. You can shoot in game, look on chart, create clean data from your view.

Main Flow Open your game Watch on ads banners

Postconditions Get clean data about banners report from your game session as client. Alternative Flows 1. No internet connection - the user will see empty billboard in this case.

TEAM

An experienced team of developers, designers, managers and analysts is building specifically to work on the project. The coordinated work of engineers and specialists allows to get the highest quality result - a ready-made application. Computools strives to create comfortable working conditions for the team, therefore it carefully approaches the choice of each participant. The skills, experience, level of expertise of the employee, as well as personal qualities are taken into account.

1. Computools team 2. Viewz Marketing Inc

Business Analyst

Nikita Abelmasov

Team Lead

Nikolay Smorgun

Project Manager

Viktoria Ruban

Business Development Manager

Vlad Serdiukov

3D Designer

Alexander Sosin

UX Designer

Denis Gubrienko

Software Engineering Team

CEO

Cheaf Digital Officer

BACKSTAGE

The company pays special attention to the organization of the development process. During the work of the team, the latest technologies are applied in the field of brainstorming and the exchange of ideas and experience. Each participant has the opportunity to propose a solution and discuss it with colleagues.

Dev Meeting

Cooperation with other teams and clients also allows to share experiences and make the necessary changes to ready-made solutions, as a fresh look allows to identify small bugs and errors.

Team Brainstorming

The brainstorming sessions help our engineers to find a really innovative solution. They stimulate creative activity and each participant has an opportunity to offer as many options as possible, including the most fantastic ones. It helps to hit the necessary ideas and solutions.

Feedback

After finishing a large part of the work we conduct team discussions and arrange feedback sessions. Thanks to exchanging opinions and emerging ideas, our developers find truly innovative solutions, improving their personal efficiency and the efficiency of the entire team.

Project Management Methodology

Since this project required quick implementation and thorough testing, it was decided to choose Scrum as the project methodology. It allows project participants to adjust their activities in response to situations that arise during the project management process. Scrum consists of three roles: the product owner, the Scrum master and the team. The product owner is the individual who represents the company. The Scrum master is the project manager tasked with controlling and measuring the process. The team is made up of those who will execute the project tasks. Scrum "ceremonies" are the project steps, which are referred to as "sprints," as well as daily Scrum meetings. Scum "artifacts" include a product backlog, which is a prioritized list of customer requirements; a sprint backlog, or a task list for implementing the priority product features; and the burndown chart showing how much work remains as the backlogs "burn down" toward completion.
The sprint process provides development that results in a saleable product even while the project is in full swing. This incremental delivery system shortens the time to market and may result in higher revenue, as each completed backlog represents a new release of the product. In addition, reviewing each sprint before moving to the next means that testing is conducted throughout the process, which allows teams to change the scope or direction of the project at any point.

PROJECT TIMELINE

CONSULTING

Defining Goals

Identifying high-level project goals

Analysis & Exploration

Researching the existing and ready-made solutions
Defining main restrictions and searching solutions
Identifying risks

Product DESIGN

High-Level Architecture

Selecting basic architectural patterns and tools
Forming an application stack
Forming the main development guidelines

Interactive Prototypes & Specification

Development of a prototype in parallel with specification
Native web implementation (page, work with database, comment update system, date picker, etc)

Build Development Process

Choosing project methodology, calculating the number of project teams, forming process configuration
Choosing work format
Configuring the technological processes and interactions between roles

Product Engineering

Build The Team

Making the initial scope based on the specification and estimate, calculating the optimal number of specialists for each role
Adding executors to the team's core
Conducting an intro meeting

Development

Unity3d game logic construction
Working with animation
Adaptation of the app for the Oculus Go

Testing & Stabilization

Developing a testing plan
Testing following a test case
Applying improvements
Code stabilization/refactoring, increasing system stability, reducing the probability of bug emergency and speed up development

16 reasons why
computools

1.

TURNKEY SOLUTIONS

Access to niche expertise and solutions that focus on quality, efficiency, and saving time.

2.

INNOVATION

Trusted innovation management and performance valued by world experts at the IMP³rove Academy.

3.

ISO 9001:2015

Certified processes according to international standards and backed by experience.

4.

A WIDE RANGE OF TECHNOLOGY STACK

Access to a multi-technology environment that enhances product development.

5.

TRANSPARENCY

Security in knowing that you never have to question where you're at or what's happening in the development process.

6.

LONG TERM PARTNERSHIP

Gain stability with a partner who believes in long-term relationships and views it as a fundamental value.

7.

ON THE SAME PAGE

Work with teams that have your business goals in mind. Each step is a step towards improving your overall business processes.

8.

ESTABLISHED POSITION ON LOCAL JOB MARKET

Low staff turnover due to geographical location and leadership in the region.

9.

INTERNATIONAL PARTNERSHIPS

A number of International association memberships allow us to understand your needs no matter where you're located in the world.

10.

IT CLUSTERS

Collaboration with IT professional associations and the knowledge exchange that come with it keep us as an industry leader in IT development.

11.

AWARD-WINNING

Confidence in the fact that we are respected as global IT-experts with awards and recognitions to prove it.

12.

CONSTANT IMPROVEMENT

Regular internal seminars, training, and workshops contribute to the continuous improvement of Computools's engineers and analysts.

13.

INSTANT SCALING of
in house teams

Meet project deadlines through the instant scaling of an in-house digital team or adding professionals as needed.

14.

Instant access to expertise and solutions

Gain instant access to expertise and niche solutions that provide fast and measurable results.

15.

Professional engineers with niche skills

Utilize experienced engineers with the skills to deliver quality results on time and on budget.

16.

Full control over
team management

Get a dedicated team fully integrated into your company's processes, involved in your project, and under your management.

Software company, that provides clients with innovative service - VR & AR ads platform

Solution:

Industry:

BUSINESS CHALLENGE

weaknesses

strengths

PROJECT DESCRIPTION

Outcome

Throughput, Users

Average Order

Increasing the number of clients

Increasing Revenue

Reducing Costs

Business Process Automation

Digital Platform & Technology

Communication Framework

Skype

Trello

Email

Specification

TEAM

Business Analyst

Team Lead

Project Manager

Business Development Manager

3D Designer

UX Designer

Software Engineering Team

BACKSTAGE

Dev Meeting

Team Brainstorming

Feedback

Internal Communication Flow

Project Management Methodology

PROJECT TIMELINE

Design

What our client said

Lewis McClam

CEO of Viewz Marketing Inc.

Contact Us

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