Apparel

Computools developed a platform for a fashion retailer that improved collaboration, planning and decision-making

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AT A GLANCE

Our team helped a leading global fashion retailer develop a user-friendly platform to streamline their garment creation processes, leading to faster time-to-market and increased profitability.

THE CLIENT

Our client is a leading global retailer that provides cutting-edge merchandising, design and technology solutions. Their specialists are highly skilled product, merchandising and technology experts, united by a shared passion for innovation and quality service.

They have successfully implemented licensed technology solutions for multiple brands within a global, multi-channel retail environment. Through the mechanisms established by the client, these technologies have been actively incorporated into product creation and commercialisation processes. This team boasts a combined 30+ years of experience.

BUSINESS CHALLENGE

In the context of a SaaS B2B marketing project in the clothing industry, particularly in apparel, sports, and fashion, the client aimed to streamline the process of going to market. The challenges faced included the need for digitalization, efficient assortment planning, seamless sharing, and effective sales processes. The primary tool, resembling an Excel-like interface with visual components, targeted merchandisers for line and assortment planning.

The primary value was to build a tool that facilitates connectivity within development teams throughout the initial line development life cycle. The emphasis was on ensuring that teams have access to the most up-to-date data as changes occur, thereby mitigating challenges related to collaboration, data-image disconnection, and manual updates. Computools’ solution aligns with the client’s vision, providing a user-friendly and efficient platform for the clothing industry to enhance the overall product development and sales process.

SOLUTION SUMMARY

We offered the client a comprehensive solution, within which we developed a platform with three key workspaces:

  • Line planning:
    create and manage line plans, push data into a visual space, real-time data synchronisation, ability to collapse data by region and channel.
  • Presentation:
    create compelling product presentations with marketing content, infinite whiteboard, collaboration capability, hybrid lineup planning feature.
  • Sandbox:
    virtual recreation of the assortment process, ability to play with configurations, infinite whiteboard, collaboration feature.

We also provided integration with PLM-systems, enabled seamless data exchange between the platform and PLM-systems, automatic updating of information.

IMPACT

As a result of the project, the client gained:

  • Acceleration and optimisation of garment creation processes
  • Increased cooperation between different teams
  • Improved decision-making through access to up-to-date data
  • Reduced costs and increased profitability

WHY COMPUTOOLS

Our client sought a trusted technology partner to bring their vision to life. Through a competitive tender process, they evaluated proposals from various companies, including Computools.

Our team was readily available to address their questions and concerns, ensuring a smooth development process. We were adaptable to their input and readily integrated their feedback into the platform’s design and functionality. Our development expertise instilled confidence in the client, knowing their project was in capable hands.

STORY IN DEPTH

Background
The client turned to us in search of a solution. We studied the client’s business objectives and requirements, identified key problems and developed a plan to solve them. The development of a minimum viable product (MVP) of the Apparel platform gave the client the opportunity to test its main features and evaluate its potential.

Approach to solution
At the beginning of the collaboration between the client and Computools, a detailed requirements analysis was carried out, including the specifics of the development process, functional requirements and expected results.

Computools role
Our company acted as a main developer of the platform, implementing all its functionalities. The engineers developed a scalable and robust architecture that can withstand growing loads.

Key decisions and outcomes
In addition, the Computools team offered a number of add-on modules to extend the functionality of the platform:

  • Raw materials, product development and technical design
  • Workspace for factories and suppliers
  • Workspace for wholesale customers
  • 3D showroom

Design

This block covers design tasks within a project to develop software for the fashion and assortment industry.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE
apparel user persona

USER PERSONA

Creating detailed profiles of users, including merchandisers, designers, and executives, to ensure that the design and functionality meets their unique needs and challenges.

stub site map

SITE MAP

Designing the structure of the web application, identifying key sections and interaction paths to ensure intuitive navigation and efficient use of functionality.

apparel wireframes

WIREFRAMES

Creating the skeleton of the application through a set of wireframes that define the layout of interface elements, to ensure that information is organised in a logical and usable manner.

apparel user interface

USER INTERFACE

Designing the interface with brand identity in mind to ensure appeal and usability, including colour palette, fonts and visual elements.

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

Scrum methodology was chosen for effective project management. It easily adapts to changes in the client’s requirements, providing a mechanism to integrate them at the early stages of development. This avoids additional costs and improves the end result.

Scrum

PROJECT TIMELINE

apparel project timeline

WHAT OUR CLIENT SAID

We made our decision as a result of a tender process where we reviewed various RFPs and received proposals from various companies, including Computools. The Computools team demonstrated their technical expertise and ability to solve specific project tasks. The decision to select Computools was made as a result of a group process where the CTO and the Head of Product brought in their input, taking into account technical, strategic and business aspects.

CONTACT US

Get in touch with us to discuss price for your future project. Use the form below or send us an e-mail to info@computools.com

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