THE VISION
As a Head of Product, your main goal is to build a platform that provides seamless interactions, self-service capabilities and personalised customer journeys. You aim to create the best user experience and provide a wide range of features, increasing user engagement, conversion rates, and customer satisfaction.
As Head of Marketing, you want to use the web app as a dynamic platform for brand storytelling, targeted campaigns and personalised audience engagement. This will allow you to make the most of content marketing, integrate with social media, and personalise recommendations. This way, you can increase brand awareness, website traffic and provide qualified leads.
As a Chief Business Development Officer, you expect to turn a web application into a powerful sales and revenue generation channel. This platform will facilitate online ordering, secure transactions and provide customers with a seamless shopping experience through e-commerce tools, secure payment processing, order management and data analytics to optimise sales.
As a Chief Operational Officer, you want to use web-based applications to automate tasks through customer self-service portals, data analytics and reporting, and integration with existing systems. This way, you want to optimise operational costs, employee productivity and customer troubleshooting time.
