Artem Babura

Head of Innovation

Artem Babura

Quote

“Transformation begins with a strategic vision that aligns technology with the market.”

Artem Babura is currently the Head of Innovation at Computools, where he leads efforts to enhance business processes through innovative technology and strategies focused on digital transformation. His work involves developing comprehensive approaches that integrate the latest technological advancements to drive efficiency and effectiveness for clients within the Israeli market.

 

Mr Babura’s initiatives have positioned Computools as a key player in transforming the digital capabilities of organisations, thereby enabling them to compete effectively in both local and global markets. By marrying innovative thought with practical application, he supports companies in leveraging technologies to enhance their operational efficiency and customer experience.

 

Unlike some industry leaders who focus primarily on leveraging effective technologies to meet general customer needs, Mr Babura employs specific tools such as empathy maps and buyer personas. These methodologies allow him to gain insights into customer expectations, facilitating the development of solutions that resonate intimately with the aspirations of the audience in Israel.

 

Another distinguishing aspect of Mr Babura’s approach is his ability to adapt strategies to the local market dynamics. This localization ensures that digital transformation efforts are relevant and effective, directly addressing the unique challenges that organizations in the region face.

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