Fashion and Luxury Software Solutions

THE CHALLENGE

On the path of growing your business, you will encounter one or more challenges that can be solved by technology, among them:

Disjointed technology landscape

Inconsistencies and errors caused by disparate systems reduce operational efficiency and stand in the way of a competitive advantage. Compatibility issues, data silos and integration complexities prevent smooth operations. They lead to delays, duplication and increased risk of data leakage. Lack of centralised management contributes to these problems, making it difficult to scale and adapt to changing business needs.

Anticipating future trends

In a world where fashion is constantly changing, it's important to stay one step ahead of the competition. Understanding what tastes, preferences, and trends will be popular in the future can give you a significant competitive advantage. Offering products that match your customers' tastes and preferences can significantly increase your sales. You can also use AI to adjust your product offerings and marketing strategies to align with upcoming fashion trends.

Personalised engagement demands

The lack of personalised customer engagement strategies in the textiles, apparel, and luxury goods sectors prevents effective customer engagement. Understanding and catering to individual customer preferences requires strong data analytics capabilities to improve marketing efforts and customer satisfaction.

Ai-driven demand anticipation

If you're not harnessing the power of artificial intelligence, you could be missing out on opportunities to personalise customer service and streamline operations. AI-driven demand forecasting, customer segmentation, and personalised recommendation systems empower businesses to anticipate market trends, tailor marketing campaigns, and optimise inventory management.

Attracting young consumers

In the textiles, apparel, and luxury goods sector, captivating the attention of younger consumer demographics demands strategic utilisation of social media platforms and digital marketing channels. Engaging content creation, influencer partnerships, and immersive brand experiences resonate with tech-savvy and socially conscious millennials and Gen Z consumers.

Time-consuming visual analysis

Inefficient processes for image optimisation, customer behaviour analysis, and store layout management impede agility and accuracy, impacting overall performance. Leveraging computer vision technologies, machine learning algorithms, and data visualisation tools automates tedious tasks, enhances data processing speed, and improves decision-making capabilities. Image recognition software enables real-time analysis of product images, facilitating faster cataloguing, tagging, and merchandising.

Unreliable demand prediction

Traditional demand forecasting methods are unable to meet the dynamic needs of the textile, apparel and luxury goods industries. Manual processes and limited data analysis capabilities lead to inaccurate forecasting, exacerbating inventory management challenges in the face of fluctuating market conditions and consumer preferences.

BENEFITS

Enhanced customer experience and loyalty:

Frictionless POS facilitates better customer data collection, empowering your marketing team to deliver personalised offers and increase loyalty. AI-driven hyper-personalization ensures contextual interactions that address customer needs throughout their journey, while Generative AI provides personalized recommendations and enhances product design.

Streamlined operations and cost reduction:

Harnessing AI and automation technologies reduces workforce costs and enables employees to focus on strategic tasks. Gamification expands your reach and marketability, while Computer Vision automates time-consuming operational activities, providing a significant competitive advantage.

Deeper customer insights:

AI and machine learning algorithms collect, analyse, and apply data regarding customer behaviour, preferences, and needs. Computer Vision optimises product placement and movement, enhancing your understanding of customer interactions and enhancing decision-making.

Precise demand forecasting:

Leverage historical data, trends, and external factors for accurate demand forecasting, ensuring the availability of the right products at the right time. This proactive approach minimises stockouts and optimises inventory management.

Unified data ecosystem:

Utilize technology to share data instantly and access real-time information for better coordination and strategic decision-making. This cohesive ecosystem enhances collaboration across departments and improves overall efficiency.

Elevated сustomer satisfaction:

Accurate demand forecasting guarantees product availability while engaging features such as gamification, heat maps, virtual mirrors, and recommendation systems create an immersive and enjoyable customer experience. This focus on customer satisfaction fosters loyalty and drives repeat business.

COMPUTOOLS OFFER

We offer a complete suite of services that seamlessly integrate cutting-edge technology into your business, driving efficiency, convenience, and customer satisfaction. This empowers you to engage with customers anytime, anywhere through:

01.

Omni-channel and personalisation:
We embrace the concept of an omni-channel experience, which allows your business to integrate a variety of customer communication channels for maximum convenience and efficiency. This means that your customers can reach out to you anywhere and anytime, using a variety of channels, including your online store, mobile app, social media, and physical stores. Personalisation is important to you because it allows you to tailor your services and offers to the needs of each customer. This ensures increased customer loyalty, higher average checks, and new customer acquisition.

02.

Delivery personalisation:
Delivery, like purchase, is an important part of the customer experience. We develop personalised delivery options for your business to ensure maximum convenience for your customers. These options can include different delivery methods, such as pickup, express delivery, or delivery at a time that is convenient for the customer. Personalised delivery allows you to ensure that each customer's needs are optimally met and increase their satisfaction with the purchase.

03.

Mobile technologies:
We develop and implement cutting-edge mobile technologies to provide your customers with the most convenient way to interact with your business. The mobile applications that we develop allow customers to make purchases, receive personalised recommendations and receive notifications about promotions and news. Through gamification, we create interesting and engaging game elements that stimulate active customer participation and increase their engagement with your brand.

04.

Contactless technologies and simplified ordering process:
We implement contactless technologies, such as contactless payments, NFC (Near Field Communication) technologies, QR codes and mobile applications. These technologies allow your customers to pay, scan products, or receive additional product information without requiring physical contact with equipment or staff. Ordering process simplification is adopting methods and technologies that reduce the complexity and time spent on ordering. This can include using one-time QR codes to quickly scan and order products, automatically filling in order forms based on a customer's previous purchases, or using mobile apps to place orders instantly.

05.

Improving the quality of service:
Improving customer service includes providing prompt and personalised support, solving problems efficiently and providing useful advice and recommendations. We develop personal AI assistants that can analyse large amounts of data and learn customer behaviour. They can automatically answer questions, provide information about products and services, and recommend the most suitable options for each customer. These personal AI assistants also use natural language processing technologies to understand and interact with customers in natural language effectively.

06.

Process automation and optimisation:
Automation and process optimisation systems include the automation of production processes, inventory management, ordering and shipment of goods to increase productivity, reduce costs and improve product quality. Our systems allow you to effectively manage inventory, minimise the risk of overstocking or understocking, and optimise logistics processes to ensure fast and efficient product delivery. Demand forecasting systems based on machine learning allow you to accurately predict demand for your products, taking into account various factors such as previous sales, seasonal changes, consumption trends, and others. You can optimise your warehouse stocks and production processes, reducing the risks of overproduction or lack of availability. The adaptive pricing system allows you to flexibly adjust prices in response to changes in demand and the competitive environment. You can maximise profits and maintain your business's competitiveness in the industry's ever-changing market environment.

07.

Data analysis and optimisation:
We use a variety of technologies to collect, process and analyse data about your customers' behaviour to understand their needs, preferences and buying habits. This includes the use of machine learning and artificial intelligence algorithms to analyse large amounts of data and identify valuable relationships and patterns. We also use data recognition to analyse large sets of customer information, including their purchases, product views, demographics and other data, which allows us to identify key trends and priorities for your business. Data validation is the process of verifying the accuracy and reliability of the data used for analysis. We use a variety of data validation methods and techniques, such as cross-checking, data validation and outlier detection, to ensure that our analytical results are reliable and accurate. This helps to avoid errors and inaccuracies in the decision-making process and ensure that the analytical data we use to inform your marketing, sales and customer service strategies is of the highest quality.

08.

Space management and systems integration:
We develop and integrate a variety of systems that enable efficient use of store space, ensure optimal product placement and create convenient shopping areas for customers. In-store space management includes analysing the area and configuration of the store to optimise the placement of various products and create a comfortable environment for customers. We use computer modelling and visualisation technologies to determine the optimal arrangement of shelves, display cases and other interior elements. Systems integration is about ensuring that various information and management systems in a store interact to improve productivity and efficiency. We develop solutions that integrate inventory management, sales accounting, customer service and other systems to ensure a consistent flow of information and optimise business processes. Implementing a cohesive ecosystem involves creating an integrated infrastructure that combines all aspects of store management. Such systems may include inventory management, sales and ordering systems, etc.

09.

Product and display design:
Product design captures the attention of customers and encourages them to buy. We work to create innovative designs that align with your brand values and the interests of your target audience. Our approach to product design is based on a deep understanding of your needs and business priorities. We use advanced technologies and design methods such as computer modelling and virtual reality to create prototypes and conceptual solutions. We also take into account practical design aspects such as ergonomics, space efficiency and marketing appeal.

10.

Digital transformation:
We implement digital transformation for your business and apply advanced technologies and techniques to improve all aspects of your operations. This includes process automation, data analytics, and the implementation of the latest management and communication solutions to ensure your business's growth and competitiveness.

Contact Us

Get in touch to discuss your project or service expectations. Simply fill in the form below or send us an e-mail to info@computools.com

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12 reasons why
computools

Whether we’re designing customer experiences, dealing with our clients or managing our teams, we lead with empathy. Technology is for everyone, not just the geeks. That’s why we focus on using clear, intelligible language, treating every stakeholder with respect and providing support at all stages of development. By starting with a shared understanding of what makes us all human, we’re able to create the favorable conditions necessary to develop our best-in-class solutions.

1.

Disruptive technologies

Сopmutools possess advanced expertise in disruptive technologies that we research internally in our R&D centres.

2.

INDUSTRY-FOCUSED EXPERTISE

Computools has extensive experience in a wide range of industries. Our experts are well-versed in the particularities of these industries and understand the challenges of your business domain. We offer industry-specific custom software solutions tailored to your business sector.

3.

Top Global Outsourcing 100 Company

Computools has been granted the most reputable rating from IAOP – the Top Global Outsourcing 100 list for several years - 2020, 2022, 2023 and 2024. IAOP praised Computools’ customer-centric approach and commitment to innovation.

4.

LEADER'S POSITION ON LOCAL JOB MARKETS

Computools has a high standard of customer and employee service. Our contemporary corporate culture promotes effective communication and innovative thinking. This approach and solution have been highly appreciated in the Ukrainian and Polish job markets and allow us to attract the best professionals.

5.

Social responsibility

Computools' corporate social responsibility pertains to environmental, philanthropic, ethical, and economic initiatives. Computools is always involved in volunteer and charity projects and helps those who need support.

6.

No Language barrier

Computools teams are fluent in English, German, French, Polish, and Ukrainian.

7.

LONG TERM PARTNERSHIP

Computools always builds long-term relationships by never deviates from its values, such as reliability, transparency, initiative, focusing on results, etc.

8.

ISO 9001:2015

Computools holds ISO certification for Quality management systems, meeting international requirements for security, customer focus, and a process-based approach in software development.

9.

ISO 27001:2013

Computools' ISO 27001:2013 certification confirms that it adequately implements and maintains international standards for information security policies, ensuring that all technologies are used correctly.

10.

INNOVATION

Computools is recognized for trusted innovation management and performance by world experts at the IMProve Academy.

11.

TRANSPARENCY

Computools’ transparency of the processes ensures you never have to question where you’re at or what’s happening while creating your product and digitising your business.

12.

ON THE SAME PAGE

Computools ensures that all teams work in alignment with your business goals. Every step taken is a step towards achieving your business objectives.

Тextiles, Apparel and Luxury Goods
Software Solutions

THE VISION

THE CHALLENGE

Disjointed technology landscape

Anticipating future trends

Personalised engagement demands

Ai-driven demand anticipation

Attracting young consumers

Time-consuming visual analysis

Unreliable demand prediction

BENEFITS

COMPUTOOLS OFFER

Тextiles, Apparel and Luxury Goods
Software Solutions CASE STUDIES

A global fashion and luxury brand specialising in the manufacture and sale of clothing, leather goods, perfumes, cosmetics, watches, jewellery, wines, and other products

Contact Us

12 reasons why
computools

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Our Offices

Services

Capabilities

Industries

Clients

Approach

About Us

Тextiles, Apparel and Luxury Goods Software Solutions

THE VISION

THE CHALLENGE

Disjointed technology landscape

Anticipating future trends

Personalised engagement demands

Ai-driven demand anticipation

Attracting young consumers

Time-consuming visual analysis

Unreliable demand prediction

BENEFITS

COMPUTOOLS OFFER

Тextiles, Apparel and Luxury Goods Software Solutions CASE STUDIES

A global fashion and luxury brand specialising in the manufacture and sale of clothing, leather goods, perfumes, cosmetics, watches, jewellery, wines, and other products

Contact Us

12 reasons why computools

1.

2.

3.

4.

5.

6.

7.

8.

9.

10.

11.

12.

Our Offices

Services

Capabilities

Industries

Clients

Approach

About Us

Тextiles, Apparel and Luxury Goods
Software Solutions

Тextiles, Apparel and Luxury Goods
Software Solutions CASE STUDIES

12 reasons why
computools