GoneTrippin

Productizing a unique app concept for family trips in the USA

case image

AT A GLANCE

Our client, a travel startup, wanted to create an innovative travel app that would address industry challenges and improve the travel experience for travellers and small businesses. Computools partnered with the client to develop a mobile app that uses blockchain technology to reduce transaction fees, connect travellers with local small businesses, and ensure secure and transparent payments. The client achieved a broader monetisation field through our collaboration, business automation, and increased user engagement.

THE CLIENT

The client company was founded in 2014 and has already launched a successful product. The company strives to create innovative solutions, and it had a new idea—a mobile app for travellers. This app would help solve several problems in the travel industry, such as high commissions and marketing difficulties for small businesses. The client wanted to create a platform to make every journey a true adventure while making it profitable for users and companies.

BUSINESS CHALLENGE

Traditional travel booking platforms charge high fees, reducing profits for both travellers and small businesses. Small businesses in the travel industry often struggle to reach a wide audience and compete with larger companies. Concerns about fraud and security can deter travellers from booking experiences with unfamiliar businesses. The client wanted to create a travel app that would solve problems in the industry, for example high commissions, fraud and lack of communication between small businesses and travellers.

SOLUTION SUMMARY

Our team developed a minimum viable product (MVP) by providing expert guidance from industry analysis to strategy planning and ultimately delivering an MVP ready for investment pitches. The MVP development process fulfilled the client’s essential needs and expectations. This solution enhanced customer support with powerful analytical tools and secured transactions using a proprietary blockchain solution. We also developed an appealing and user-friendly UX/UI design.

IMPACT

By allowing users to pay for activities and participate in crowdfunding campaigns using TG tokens, the platform has expanded monetisation avenues beyond traditional methods. The platform made it easy to connect travellers with local businesses. It has significantly enhanced the visibility and reach of small businesses. By providing a platform for small businesses to showcase their offerings and compete with larger companies, our client has levelled the playing field.

WHY COMPUTOOLS

Several factors made Computools the preferred choice for the client. Our impressive history of creating cutting-edge and adaptable solutions, mainly in tourism and e-commerce platforms, stood out. Our deep pool of technical expertise and dedication to comprehending the client’s specific challenges inspired confidence in our ability to deliver a solution that addressed current issues and anticipated future requirements. The client valued the focus on teamwork, our adaptability and our client-centric approach, making us the ideal partner to bring their vision to life.

STORY IN DEPTH

Background

Small businesses in the travel industry often struggle to reach a wide audience and compete with larger companies. Traditional marketing channels like print and television can be expensive and ineffective, leaving small businesses at a disadvantage. Our client aimed to create a platform that would empower small businesses to connect with travellers directly and showcase their unique offerings.

Approach to solution

Our client actively sought a solution to address these industry challenges and create a more positive travel experience for everyone. They explored various options and were particularly interested in technology to revolutionise the travel industry.

Computools role

Our client recognised our expertise in developing innovative travel and e-commerce platforms, particularly those utilising blockchain technology. Computools’ deep understanding of the travel industry and its commitment to client-centricity resonated with the vision.

Key decisions and outcomes

One of the key decisions we made was to prioritise the integration of blockchain technology into the platform. By leveraging blockchain, we were able to significantly reduce transaction fees and enhance security, addressing two major pain points within the industry.

Design

Modern, attractive, functional design can meet project objectives and user needs.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE
gonetrippin user persona

USER PERSONA

A detailed profile representing a target user type

gonetrippin site map

SITE MAP

Visual representation of a website's structure

gonetrippin wireframes

WIREFRAMES

Basic layout sketches for web pages or apps

USER INTERFACE

The design of user interactions with a system

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

The project adopted the Scrum methodology. The decision to use Scrum was driven by its iterative and incremental approach, promoting flexibility and adaptability to changes in requirements. The framework’s emphasis on regular communication, collaboration and continuous feedback loops aligned with the project’s dynamic nature. Scrum’s structured process, including sprint planning, daily stand-ups, sprint reviews and retrospectives, provided a framework for efficient project management. This choice allowed the team to respond promptly to evolving priorities and deliver a high-quality product in a timely manner.

Scrum

PROJECT TIMELINE

gonetrippin project timeline

WHAT OUR CLIENT SAID

Computools' expertise in blockchain technology and user-centric design was instrumental in the success of our app. We're proud to partner with them to create a travel platform that empowers both travellers and small businesses.

CONTACT US

Get in touch with us to discuss price for your future project. Use the form below or send us an e-mail to info@computools.com

Thank you for your message!

Your request will be carefully researched by our experts. We will get in touch with you within one business day.