It is a server-side scripting language with many advantages for web developing, PHP can be used in combination with various web frameworks, web template and web content management systems. One of the strongest and most significant features of PHP is its support for a wide range of databases. With PHP, a software engineer haves the freedom of choosing an operating system and a web server.
WordPress is a content management system with extended functionalities (that can be modified) that is successfully used for designing different websites. It was chosen as the most suitable solution for the client's business tasks. It allows easily optimizing the website for search and ad networks. Wordpress also has many ready-made functions and add-ons for landing pages and lead processing.
Well-established internal communication is a key to a productive collaboration between the team members. Each kind of meetings — be it face-to-face brainstorming, video or audio-conferences — helps to achieve the main goal of the project.