CRYPTHUSIAST

A cryptocurrency exchange social network.

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AT A GLANCE

Crypthusiast is a social network platform designed for cryptocurrency enthusiasts to exchange multiple cryptocurrencies within minutes. Computools helped them build a powerful social network with market forecasting and engaging tools, and they streamlined crypto management for profitable user experiences.

THE CLIENT

The client, Crypthusiast, is a company that provides a platform for cryptocurrency exchange with elements of social networking. They sought to create a platform where users can exchange over 150 cryptocurrencies quickly and engage in discussions about the subject. They aimed to attract a global community of crypto-enthusiasts. With a dedicated CEO, product owner, subject matter expert, and marketing team, Crypthusiast aimed to establish a thriving social network for cryptocurrency enthusiasts worldwide.

BUSINESS CHALLENGE

The client experienced challenges initiating the user acquisition process and executing an effective marketing campaign to launch a social network from scratch. Additionally, designing a system that allows users to forecast price dynamics and track the accuracy of their predictions required extensive development efforts. Integrating various tools for cryptocurrency exchange, data sources, and news analysis from diverse sources further added to the complexity. The client team needed an expert CTO to fulfill these tasks.

SOLUTION SUMMARY

Computools provided the client with a CTO as a service and a tech team that worked closely with the client for social network software development and addressed these challenges. Our expert CTO successfully created a roadmap to an engaging network with tools that attracted active user participation. He was also responsible for developing a signal system, enabling users to receive reliable market forecasts and monetise their predictions. A comprehensive set of tools was designed to assist users while providing functionality for companies to leverage the system.

IMPACT

Computools CTO and the client’s team successfully developed a social network platform that attracted 10,000+ users on various devices. The platform’s engaging tools and comprehensive features contributed to achieving 90% of the Premium Feature Yearly Plan and Subscription Plan Monthly sales targets.

WHY COMPUTOOLS

Computools was chosen as the technology partner for this project due to our expertise in developing a social network platform, our ability to address specific challenges in user acquisition and marketing, and the successful creation of engaging tools and a signal system for market forecasts.

STORY IN DEPTH

Background

The challenge for our client was launching a brand-new social network platform in a competitive space. They envisioned a platform specifically designed for cryptocurrency enthusiasts, but attracting users and establishing a thriving community presented a significant hurdle.

Approach to solution

The development of social network software involved creating a concept focused on user analysis, specialised UX, and system design. We developed the core system, incorporating key features to provide users with reliable information. Additional tools were enhanced to support cryptocurrency work, and a module for business users was developed.

Computools role

Computools’ CTO screened the pool of engineers to complement the client’s team and accelerate Crypthusiast development. The team consisted of specialists carefully chosen based on their specific expertise to tackle the case’s challenges. It was a strong team with experience working together.

Key decisions and outcomes

The CTO recognised the importance of creating an engaging and user-friendly platform to attract and retain users. To address the need for accurate market forecasts, the team developed a robust signal system that enables users to receive reliable predictions.

Design

Design tasks involved creating semi-fictional user profiles to guide product development, logically structuring website content, creating the interactive design, and finalising the visual design of the product's user interface before moving it into development. These design elements are essential for building a user-friendly and visually appealing social network platform for cryptocurrency enthusiasts.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE
user persona

USER PERSONA

Creating profiles of potential users for product design.

site map

SITE MAP

Organising web content logically within the site.

wireframes

WIREFRAMES

Creating interactive design blueprints for product layout.

user interface

USER INTERFACE

Finalising the product's visual design for development.

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

Agile methodology was used for project management services, which is a flexible and iterative approach to project management. Key aspects of Agile were incorporated to ensure efficient planning, execution, and adaptation throughout the project lifecycle.

Scrum

PROJECT TIMELINE

crypthusiast project timeline

WHAT OUR CLIENT SAID

Computools was an invaluable partner in developing Crypthusiast. Their expertise in social network development and user experience design was instrumental in creating an engaging and functional platform. We are thrilled with the positive user response and the platform's growth. Their ongoing support ensures Crypthusiast remains a secure and feature-rich environment for our community.

CONTACT US

Ready to transform your project into a success story like Crypthusiast? Contact us today to discuss your requirements at info@computools.com

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