MatExLook

The client specialises in offering innovative intraoral cameras and teledentistry solutions. Our client, a biotech startup, developed a communication channel to interact with a high-precision micro-imaging camera. This work required our team to develop a specific driver for inter-device communication. The startup benefited from structured, indexable media file storage. They can now enjoy the functionality to export, print and manage images. The high-resolution highlighting feature supports decision-making. Our team helped the client to integrate the system with the patient records management system.

Industry:

Health Care Providers and Services

Location:

USA

Business size:

Startups

Problem and Solution Summary

The client faced challenges in establishing a stable sales cycle due to the need for a local doctor's initial pool of users. Additionally, the competitive landscape posed obstacles, with numerous known competitors in the field. Despite having a well-planned development and marketing strategy, the client sought a solution to penetrate the market effectively and differentiate themselves in the face of intense competition.

Understanding the client's need for a unique selling proposition, we proposed the development of a specialised application for dentists. This application seamlessly integrated with third party devices, providing a comprehensive solution for user accounting, photo capture, video recording and manipulation of media files. By enhancing the application's capabilities with features like the ability to draw on images, highlight specific areas and manage patient information conveniently, we not only addressed the client's initial challenges but also contributed to a significant increase in user throughput, average order value, productivity and revenue while simultaneously reducing costs.

About the Client

The client is an innovative company located in the USA. They offer intraoral cameras and teledentistry solutions that bring together patients, providers and treatment. The company strives to improve oral health worldwide through innovative software and products that improve communication, enhance understanding and facilitate the delivery of dental care.

Outcome

Computools' engineers completed all the tasks during the project, reaching the client's goals. The technologies used to build the applications ensure the speed and high efficiency of the finished product. This is evidenced by positive feedback from the client's customers. The simple and intuitive application interface allows users to get started quickly and does not require additional training, significantly increasing its popularity.

Several key issues we solved:

Added the opportunity to export, print and manage images.
Implemented features to draw on images and highlight specific areas.
Implemented a convenient patient management system.

+95%

THROUGHPUT, USERS

+94%

AVERAGE ORDER VALUE

+58%

INCREASE IN PRODUCTIVITY

+64%

INCREASE IN REVENUE

-57%

REDUCTION IN COSTS

47%

BUSINESS PROCESS AUTOMATION

Business challenge

weaknesses

Need to establish a local doctor's initial pool of users to establish a stable sales circle
Many known competitors

strengths

Perfect sustainability for a wide range of operational machines
Excellent price/quality next to current competitors
Well-planned development and marketing strategy

Project Completion Details and Current Arrangements Why Computools?

Business challenge

Project Completion Details and Current Arrangements

The client contacted Computools based on the recommendation of partners. After reviewing our portfolio, they decided to start consulting and move to further development.

Business challenge

Why Computools?

The client’s representatives turned to Computools with an idea to create an application for dentists. Their goal was to build software for establishing a view from third party devices in an application interface for medical purposes.

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STORY IN DEPTH

The client's decision-making process revolved around evaluating various factors, including the contractors' track records, portfolios and the depth of their experience in developing solutions tailored to the healthcare and dental industry. It became evident that the client sought a partner proficient in technical capabilities and with a refined understanding of the challenges and nuances within the dental care domain.

Computools emerged as the preferred choice due to our demonstrated expertise in healthcare software development and our impressive portfolio showcasing successful projects in a similar industry context.

The decision to choose Computools was reinforced by the team's commitment to client satisfaction, transparent communication processes and the assurance of a collaborative partnership.

Project Description

The project aimed to develop a comprehensive dental care application for our client in the USA. Key features included user accounting, photo and video capabilities with a special device, and user-friendly manipulation of media files. The focal point was the creation of an ‘examination’ to illustrate the patient's treatment progress.

The main workflow involved uploading files, processing treatment data and generating a detailed examination. The application also facilitated the printing of media files and exams. Ensuring data security, a back-up and restore function was integrated. The project followed a clear specification, evolving as needed. Overall, the application surpassed expectations, delivering an efficient and innovative solution for dental care processes.

Digital Platform & Technology

We created a Windows-based solution integratable with third party devices to build a proper, fast-working, HIPAA-compatible application.

.NET

.NET is a software development ecosystem created by Microsoft in the late 90s. It started with the .NET framework, transforming it into a highly developed platform including .NET Core, .NET Standard and Xamarin. Nowadays, .NET is known as one of the best choices for developing web-based and desktop-based applications, making complex applications look easier. .NET helps to build software and applications robustly so that the code works smoothly without issues. .NET's caching system is known to be extensible and easy to use. It helps developers create custom amendments to improve performance and scale better.

C++

C++ is a viable, or more importantly, an excellent choice for multi-device, multi-platform app development. In addition to high-performance server and middleware, C++ is a great choice for client-side development on the two most popular mobile platforms, Android and iOS, and the two most popular desktop platforms, Windows and Mac OS X. With the recent introduction of developer tools that enable, among other things, visual design for clients, middleware and server-side apps, C++ is extremely productive.

UWP

UWP web app development was first introduced in Windows 10 to help create universal applications that would work with Windows 10, Windows 10 Mobile, the HoloLens and the Xbox One. Supporting app development in C++, C#, VB.NET and XAML allows it to cover all bases with UWP development services without constantly changing code depending on the device on which the application is being created.

SQLite

SQLite is a relational database management system to store large records with any administration. It is self-contained and stores objects as a file. It has a set of tools to handle all sorts of data without server constraints. SQLite uses SQL, so it has all the features of a standard SQL database. Some developers require databases which can scale and provide support for concurrency. With its rich features, SQLite can be linked with any application in production.

Communication Framework

To support efficient internal communication within the project team, we chose email for sharing reports and tasks; Skype and Slack were perfect for addressing urgent issues and scheduling and conducting audio/video conferences. Redmine and Jira project management platforms were used for role assignment and progress control.

Skype

Slack

redmine

Jira

Team

We chose the best specialists with the most appropriate expertise and experience from Computools’ talent pool to make the project successful. When choosing, employees' social skills are also considered – comfortable teamwork is also important to maintaining efficiency while working on a project.

Business Analyst

Victoriia Semenchenko

Viktoriia Semenchenko is an open-minded Project Manager at Computools with over 4 years of experience in software development using Agile and Waterfall methodologies. With a background in Business Analysis and Scrum Master courses, she excels in building productive customer relations and delivering successful projects. Viktoriia's skills in managing multiple teams, facilitating, negotiating and coordinating software development using Agile and Scrum make her a valuable asset to the company.

Team Lead

Mikhail Bobrovsky

Mikhail is proficient in transfer data integrations, Azure-deployed systems and error-handling strategies. He is passionate about training other developers. He enjoys home studio recording, volleyball and theology.

Project Manager

Artem Karpukhin

Artem commenced his career in management and sales of web/software development projects over nine years ago. He gained experience in management, project management, Agile management, Scrum and sales. He is keenly interested in video game development, among other areas.

Software Engineer

Stanislav Zinoviev

Stanislav specialises in the creation of high-performance applications. His dedication to precision coding and continual learning enhances our projects. Outside work, Stanislav is an avid learner, consistently expanding his knowledge base and staying abreast of industry trends.

Quality Assurance Engineer

Mariia Boborova

Mariia is a dedicated Quality Assurance Engineer with a keen eye for detail and a passion for ensuring software excellence. Beyond her rigorous testing and quality assurance expertise, Mariia finds solace in art and spends her free time painting captivating landscapes.

UI Designer

Sergei Shmatov

Sergei is competent at creating new design systems and improving existing ones. He is into sports, especially long-distance running.

UX Designer

Valeriy Panchenko

Valeriy demonstrates excellent results in user experience, design and research. Valeriy enjoys swimming, hiking and cooking.

1. Computools team 2. MatExLook

Business Analyst

Victoriia Semenchenko

Team Lead

Mikhail Bobrovsky

Project Manager

Artem Karpukhin

Software Engineer

Stanislav Zinoviev

Quality Assurance Engineer

Mariia Boborova

UI Designer

Sergei Shmatov

UX Designer

Valeriy Panchenko

Representatives of the product business owners

Story of a Team Decision Backstage Communication Flow

Story of a Team Decision

Forming this dynamic team was a strategic grouping of diverse talents and shared expertise. Each member was carefully selected based on their proven track record in creating solutions tailored to the intricacies of the healthcare and dental industries.

Backstage

There is more to quality than meets the eye, so there is even more backstage activity at Computools that benefits the client. Each meeting serves its purpose, but all work towards a common goal – the successful transformation of the client’s business.

Sprint Retrospective

This regular reflection session allowed the team to assess what went well, identify areas for improvement and implement changes for enhanced efficiency in subsequent sprints. Open and candid discussions during retrospectives fostered a continuous improvement mindset among team members.

Planning Session

These sessions involved a comprehensive review of project goals, prioritisation of tasks, and allocation of responsibilities. The team collectively defined sprint objectives, ensuring alignment with project milestones and client expectations.

Sprint Demo

Conducted regularly, these sessions allowed the team to present completed features, gather feedback and make necessary adjustments.

Communication Flow

Regular check-ins and status updates ensured all team members were aligned with the project goals, fostering a collaborative and transparent work environment.

Project Management Methodology

Scrum, an effective Agile application development methodology, helps solve time management problems. Scrum offers an efficient system of workload traffic control. The first step of task fulfilment in Scrum is defining the product backlog – a list of subtasks that should all be done to achieve the result. The team works with a product owner – a person who acts as a mediator and consultant between the client and the team. In Scrum for app development, the roles and tasks are divided so that all members get roughly equal work. Working with Scrum, we create internal systems that evaluate the workload of each team member to improve time management and the team's overall level of organisation.

Project timeline

4 months

9 months

1 month

Consulting & design phase

Engineering phase

Launch

CONSULTING

Engaging with the client thanks to partner recommendations
Reviewing comprehensively the client’s requirements and objectives
Analysing in depth the dental industry landscape
Consulting on the feasibility and viability of the proposed dental care application
Advising on strategic approaches and potential technological solutions

Product DESIGN

Developing a detailed UX/UI design in collaboration
Creating a style guide guided by the target audience's perception
Refining design based on feedback and useability testing
Developing user personas, site maps, wireframes and interactive prototypes
Aligning design elements with Matexlook brand perception

Product Engineering

Utilising Windows-based solutions for fast and efficient application development
Integrating with third party devices for enhanced functionality
Implementing key features: user accounting, photo capture, video recording and media file manipulation
Developing a specialised ‘xam’ feature for patient treatment progress
Creating a robust back-up and restore functionality for data security

Launch

Preparing pre-launch, including final checks and optimisations
Executing the application launch on the intended platform
Supporting post-launch for users, addressing any immediate issues
Implementing marketing and promotion strategies
Monitoring and analytics set-up for ongoing performance evaluation

Design

A UX designer and a UI designer working in tandem developed the style guide guided by the target audience's perception of the Matexlook brand. Based on the interactive prototype, the UI design had to be easily understood by users unfamiliar with the system. The team's collaboration outcome was a state-of-the-art application design.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE

USER PERSONA

Develop a detailed profile of target users to guide design

SITE MAP

Organise and visualise website structure for intuitive navigation

WIREFRAMES

Create skeletal outlines for pages, emphasising layout and functionality

USER INTERFACE

Design the interactive elements and visual aesthetics for optimal user experience.

PRODUCTION RELEASE

We ensured quality through testing, fixed last-minute issues and got the green light from the client after their thorough review. The strategic launch went smoothly, leading to positive market entry, increased visibility and stable performance. Users embraced the application, and our ongoing monitoring ensures it performs at its best.

ONGOING SUPPORT

We monitor how the application is doing post-launch, promptly addressing any issues. We provide ongoing support and training for users, keeping them in the loop with regular updates. We focus on building a lasting partnership, ensuring user satisfaction, and ensuring the application stays adaptable to evolving needs and technology trends.