British Council

CX Strategy & Design for the UK's international organisation dedicated to educational opportunities and cultural relations.

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AT A GLANCE

Our client, the British Council, needed a modern, responsive website to promote their English language tests effectively. Our team helped by developing a comprehensive CX strategy and design, including UX/UI enhancements. Computools assisted in revitalising and optimising the platform, which resulted in a user-friendly, efficient website that improved user engagement and increased test registrations.

THE CLIENT

The client is a prominent organisation that aims to promote British culture and values globally. With a reach that extends to over 100 countries, they reach 650 million people each year. Employing a workforce of more than 7,000 dedicated full-time employees, this organisation is committed to fostering cultural exchange, educational opportunities, and intercultural relations.

BUSINESS CHALLENGE

The British Council wanted a modern, responsive design and improved user experience. Also, they needed to consolidate resources for the IELTS English proficiency test. The presence of unofficial test materials negatively impacted their brand reputation, prompting the need for a strategic approach to resource consolidation.

Additionally, the lack of clear guidance for test preparation, progress tracking, and readiness was a concern. The client recognised the need for a user-friendly, structured solution to streamline the test preparation process.

SOLUTION SUMMARY

Computools undertook a digital transformation project to revitalise and optimise the website. The solution included user research to understand user needs, service design to enhance user experience, portal development for content delivery, website hosting set-up, and analytics integration. The result was a responsive, user-friendly platform that met the British Council’s branding requirements and significantly increased revenue, user throughput, and process automation.

Our primary mission was to provide candidates with a streamlined and structured pathway for test preparation, offering essential resources such as PDF files and webinar videos. We established a user-friendly WordPress platform as the host to facilitate easy access to educational materials, simplifying navigation and accessibility for candidates. Additionally, we implemented critical search engine optimisation (SEO) techniques to enhance the portal’s visibility and accessibility, ensuring it reached wider audience.

We integrated comprehensive user analytics into the platform, generating in-depth reports that provided valuable insights into user behaviour and preferences, helping to refine the user experience. We also implemented an email notification system to enhance communication with users, ensuring they received important updates and information promptly.

Our overarching goal was to simplify and improve the test preparation process, offering a valuable resource for candidates. This project underscored the client’s commitment to educational excellence and our dedication in helping them succeed in their mission.

IMPACT

As a result of this project, the client successfully launched a web portal that simplified IELTS test preparation. We optimised landing pages, implemented SEO strategies, and enhanced resource editing, and now this portal offers essential educational resources. The impact is notable, with a significant 42% increase in the number of tests administered globally in 2022, as compared with 2018.

WHY COMPUTOOLS

Computools was selected as the ideal partner for this project for several reasons:

  • Our team possesses impressive expertise in web development, design and project management, ensuring the successful execution of the project.
  • We meticulously address security concerns and ensure a smooth project launch as agreed, showcasing our commitment to comprehensive solutions.
  • Our ability to meet tight deadlines and adapt to the client’s needs demonstrates our agility and dedication to client success.
  • Computools’ global experience and reputation in delivering high-quality digital solutions make us the preferred choice to tackle this complex project.

STORY IN DEPTH

Background

The client’s journey to find the right partner for their project was a careful and detailed process. They considered several options but chose Computools for a few key reasons.

Approach to solution

They liked that we know their industry inside and out. We have a strong track record of delivering high-quality digital solutions and meeting deadlines. Plus, our experience working globally matched their international reach. In the end, they chose us because they believed in our expertise and our ability to get the job done well and on time. Our partnership is built on a shared commitment to getting great results for their business.

Computools role

We remain available to address post-launch enquiries, issues or enhancements. We conduct regular maintenance and updates to keep the product running smoothly, correct potential issues, and introduce new features as needed. We continuously apply data analytics to gain insights into user behaviour, pinpoint areas for improvement, and tailor the product to user preferences. We focus on security measures with ongoing monitoring and updates to safeguard user data and maintain the product’s integrity.

Key decisions and outcomes

We integrated comprehensive user analytics into the platform, allowing for the generation of detailed reports. These reports offered valuable insights into user behaviour, which helped us refine and enhance user experience continuously.

Design

These design challenges were important components of the project and contributed to the successful development and implementation of the English test preparation web portal.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE

USER PERSONA

Creating profiles of typical users for design reference.

SITE MAP

Structuring pages and content for logical navigation.

WIREFRAMES

Drafting blueprints for interface layout and interaction.

USER INTERFACE

Designing the visual elements for user interaction.

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

Scrum is a management framework where one or more cross-functional, self-organised teams create a product in stages.

First, we worked on preparing the website design, initial DevOps, and business analysis, and then we gradually moved into the WordPress development and quality assurance stages.

Scrum

PROJECT TIMELINE

british council project timeline

WHAT OUR CLIENT SAID

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"Computools was selected through an RFP process. They were shortlisted and selected from between 5 other suppliers. Computools has worked thoroughly and timely to solve all security issues and launch as agreed. Their expertise is impressive."

"Computools was selected through an RFP process. They were shortlisted and selected from between 5 other suppliers. Computools has worked thoroughly and timely to solve all security issues and launch as agreed. Their expertise is impressive."

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CONTACT US

Our team is ready to provide tailored solutions to meet your unique needs. Contact us at info@computools.com, and let's discuss your next project.

Thank you for your message!

Your request will be carefully researched by our experts. We will get in touch with you within one business day.

Teacher’s Dashboard

Providing services for educational institutions and coaching centres

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AT A GLANCE

A Norwegian company wanted a multi-user learning platform that would empower teachers to create engaging content, streamline tasks, and gather valuable data to optimise teaching and learning. Computools partnered with the Teacher’s Dashboard team to modernise their development and enrich competency.

THE CLIENT

Teachers’ Dashboard was founded in 2019 by a team of educators and entrepreneurs passionate about using technology to improve education. The company’s mission is to provide teachers with the tools and resources they need to create engaging and effective learning experiences for their students.

BUSINESS CHALLENGE

Recognising the need for streamlined educational tools and collaborative teacher resources in Norway, the client sought to develop a multi-user learning platform. This platform would empower teachers to:

  • create and share unique learning content
  • simplify and digitise the educational process
  • facilitate knowledge exchange and collaboration
  • gather valuable data and analytics

SOLUTION SUMMARY

Computools proposed a team to broaden the Teacher’s Dashboard competency. Our experts and the client worked in tandem to modernise the platform’s functionality and user experience. The project emerged as a user-friendly and comprehensive platform. Guided by an adaptable specification, the platform’s core features include a secure authorisation system, intuitive task creation tools, flexible assignment options, efficient checking mechanisms, robust data storage and comprehensive statistics dashboards. The platform seeks to optimise teaching and learning experiences by streamlining these essential educational workflows, ultimately fostering greater academic success.

IMPACT

The platform’s robust functionality and technical stability, built on the chosen technology stack, contributed to its success. It facilitates efficient placement, sharing and access control for learning materials, empowering teachers with greater control over their curriculum. A task check system improves teacher efficiency and student engagement. Data collection and analytics tools provide valuable insights into task performance and course execution, enabling informed decision-making.

WHY COMPUTOOLS

Our web development experience, digital learning solutions’ modernisation, and a portfolio of successful projects gave the client confidence. A key factor was our ability to expand the competency of the existing team with our experts and deliver high-quality, user-friendly platforms within both budget and deadlines.

The client noted our expertise in the chosen technology stack, including PHP, Laravel and ReactJS. This technical alignment ensured smooth development and optimised performance, essential for a complex multitenant platform.

Our dedication to Agile methodologies and open communication resonated with the client’s desire for an agile and collaborative partnership. This approach provided greater transparency and accountability throughout the project, fostering trust and mutual understanding.

STORY IN DEPTH

Background

The client carefully searched for the right development partner. They wanted someone with the skills and values aligned with their mission, considering the significant impact the platform could have on educators and students in Norway.

Approach to solution

After evaluating several candidates, the client chose Computools as the top choice. Computools’ successful track record in education technology and experience working with respected institutions and government agencies inspired confidence. They also valued transparency and collaboration. Computools’ dedication to Agile methodologies, emphasising open communication and iterative development, perfectly matched the client’s desire for a dynamic, feedback-driven partnership.

Computools role

After initial discussions and selection of proposed options, Computools and the client began joint development. The team iteratively built functionality using an Agile methodology, incorporating customer feedback and refining features. Open communication channels kept communication flowing, ensuring efficient project execution and timely completion.

Key decisions and outcomes

The Teacher’s Dashboard now benefits from ongoing support for platform maintenance and future enhancements, fostering a long-term partnership for success.

Design

Designers work closely with the development team to create a design that meets the technical requirements of the platform and is responsive to user needs.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE
teachers dashboard user persona

USER PERSONA

Crafting detailed profiles representing the target audience's demographics, behaviours and needs

teachers dashboard site map

SITE MAP

Outlining a visual representation of website structure and navigation, enhancing user experience

teachers dashboard wireframes

WIREFRAMES

Creating skeletal outlines for web pages to define layout and functionality

teachers dashboard user interface

USER INTERFACE

Designing the visual elements and interactive features for a seamless user experience

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

Since this project required quick implementation and thorough testing, it was decided to choose Scrum as the project methodology. It allows project participants to adjust their activities in response to situations that arise during the project management process. Scrum consists of three roles: the product owner, the Scrum Master and the team. The sprint process provides development that results in a scalable product even while the project is in full swing. This incremental delivery system shortens the time to market and may result in higher revenue, as each completed backlog represents a new product release. In addition, reviewing each sprint before moving to the next means that testing is conducted throughout the process, which allows teams to change the scope or direction of the project at any point.

Scrum

PROJECT TIMELINE

teachers dachboard projet timeline

WHAT OUR CLIENT SAID

Computools’ expertise in education technology and commitment to collaboration made the development process smooth and efficient. Without their dedication and skill, the Teacher's Dashboard platform wouldn't be where it is today.

CONTACT US

Get in touch with us to discuss price for your future project. Use the form below or send us an e-mail to info@computools.com

Thank you for your message!

Your request will be carefully researched by our experts. We will get in touch with you within one business day.

BeEducated

Support and maintenance of a corporate and individual self-learning platform

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AT A GLANCE

Our client needed to expand their user base and course authors and manage a variety of courses efficiently. The Computools team helped by enriching a multi-tiered marketplace with new features. We provided ongoing support and maintenance, ensuring platform stability, improved user experience, and scalability. This integrated solution has significantly improved user engagement, increasing profitability and a larger customer base.

THE CLIENT

BeEducated represents a promising direction in the field of educational services. The company specialises in training corporate clients and individual learners. It aims to drive the monetisation of digital education by offering platforms designed for seamless and efficient knowledge transfer. The platform is feature-rich for different types of users, is highly demanded for its services and utilises a well-planned audience outreach and engagement model.

BUSINESS CHALLENGE

The client’s team approached Computools to solve problems in launching their online education platform. They needed to gather a diverse pool of initial users and course authors, as the disparate nature of the pool hindered the project’s launch. Additionally, they required a team to provide ongoing support and maintenance for their platform.

SOLUTION SUMMARY

Computools’ engineers designed the platform to support both individual and group training. They developed tailored user journeys for each category of portal users (authors, individuals, employers) and integrated the necessary tools to ensure convenience and efficiency. For instance, companies can provide limited or temporary access to courses for employees, specifying the start and end of training. The portal features a statistics page that collects and displays course information in precise graphics and tables, with options to filter results by course, date, department, or individual user (for corporate accounts). Additionally, we provide ongoing support and maintenance to ensure the platform remains stable, secure, and up-to-date, continuously enhancing the user experience and addressing any issues promptly.

IMPACT

75% increase in course accessibility by removing the requirement for physical attendance. 80% reduction of administrative time for enrollment. Increased employee satisfaction. Developed features for three types of consumers: authors, individuals and employers.

WHY COMPUTOOLS

Our client chose Computools based on our industry experience, innovative approach and commitment to long-term partnerships. We met their immediate needs by extending the platform with role management for learners, tutors, and administrators and providing access to courses, exercises, tracking, and feedback. This approach provided the core functionality before moving on to more advanced features. Computools’ best practices in innovative technology and commitment to social responsibility were key factors in the decision process. Our ISO certifications for information security and quality management systems further validated our commitment to excellence. By partnering with Computools, BeEducated has benefited from our proactive technical support service.

STORY IN DEPTH

Background

BeEducated wanted to find the perfect solution to manage a diverse pool of users and course authors on their online education platform. This heterogeneous pool was hindering the project launch and overall user experience.

Approach to solution

The client considered multiple vendors in the initial phase, each presenting unique propositions. Key criteria in the selection process included the vendors’ expertise in educational technology, previous project successes, and their ability to provide ongoing support and maintenance.

Computools role

Our team implemented features for each user category, integrated a convenient video player with auto-switching modules, and built a flexible statistics system to track course progress. Leveraging technologies like Bootstrap, Mandrill, Entity Framework, PHP, .NET, and jQuery, we created a dynamic and user-friendly platform that significantly increased user engagement and profitability.

Key decisions and outcomes

Key decisions included implementing tailored learning plans, streamlined user journeys, and interactive assessments. The client efficiently launched the product into the market, delivering increased user engagement and a rise in customer satisfaction, marking a successful culmination of our efforts and strategic planning.

Design

The early prototype of the educational portal has become the basis for building a reliable user experience design that is highly usable. User interface development was carried out considering existing turnkey solutions and project requirements.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE
beeducated user persona

USER PERSONA

Create a detailed profile seeking seamless digital experiences

beeducated site map

SITE MAP

Organise website structure for intuitive navigation and user-friendly content discovery

beeducated wireframes

WIREFRAMES

Sketch low-fidelity layouts, outlining key elements and interactions for efficient design

beeducated user interface

USER INTERFACE

Craft visually appealing and functional digital interfaces for optimal user engagement

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

Our team opted for the Scrum methodology due to its collaborative and adaptive nature. Scrum provides a framework that fosters flexibility, allowing us to respond swiftly to changing project requirements. The iterative and incremental approach enhances transparency, communication and overall project visibility, enabling us to deliver high-quality results on time. Scrum’s emphasis on regular feedback loops and continuous improvement aligns seamlessly with our commitment to delivering a dynamic and responsive product development process.

Scrum

PROJECT TIMELINE

beeducated project timeline

WHAT OUR CLIENT SAID

Since partnering with Computools, we've seen increased user engagement on our platform. Their focus on user experience and tailored learning journeys has made a significant difference. We proudly offer a platform that empowers individual learners and corporate training programs.

CONTACT US

Get in touch with us to discuss price for your future project. Use the form below or send us an e-mail to info@computools.com

Thank you for your message!

Your request will be carefully researched by our experts. We will get in touch with you within one business day.

LEARNSTER

A learning management platform (LMS) that helps companies create, administer and share e-learning and classroom courses.

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AT A GLANCE

Our client, an education startup, sought a solution to modernise its consumer services into a cutting-edge learning platform. With Computools’ CTO as a Service, it gained expert guidance and technical support to develop and implement innovative solutions. Our team helped it navigate the complexities of technology integration and streamlined its processes, resulting in a transformed learning experience for its users.

THE CLIENT

The client is a Swedish start-up that provides employee training services. The company was founded in 2017 by a group of experienced learning and technology professionals.

The company aims to create a next-generation learning platform that will meet the needs of today’s companies. Learnster’s platform should be easy to use, customisable and integrate with existing HR systems.

It offers various courses covering various topics, including business skills, technology and workforce development. Learnster has ambitious plans for growth. The company aims to become the leading provider of employee training in Sweden and other Nordic countries.

BUSINESS CHALLENGE

A client that provided education services in Sweden approached us with a problem: its existing learning systems were outdated and didn’t meet modern requirements. This led to a decrease in user engagement, which had a negative impact on the company’s business performance. The company needed a CTO with expertise in the field to solve issues throughout the project and implement multiple solutions at the same time.

SOLUTION SUMMARY

The CTO suggested developing a new learning platform that would meet all of the client’s needs. The platform had to be easy to use, flexible and scalable. Here are some specific examples of how the new platform helped Learnster solve its business problems:

  • The platform allowed the company to create more personalised training courses.
  • The platform gave the company the ability to collect data on training effectiveness.

Platform users can create and manage training courses, access learning materials from any device, and personalise their learning experience. The platform also integrates with a wide range of HR systems and standards, seamlessly aligning with existing organisational workflows.

IMPACT

The Learnster educational platform provides great consumer opportunities, high satisfaction and a convenient user journey. While working on the project, the CTO applied his experience and skills to reduce time to market and ensure the stable operation of the platform at high loads. Introducing a finished educational platform has allowed the client to increase profits and consumer conversion.

Several key issues the CTO from Computools solved:

  • Implemented options for easy design and customisation of courses
  • Added opportunity to integrate the platform with internal HR systems
  • Built-in system to create and export reports based on individual data on each course or training and each participant

WHY COMPUTOOLS

Computools has a successful track record of developing and implementing LMS solutions for a wide range of clients. Our CTO as a Service had the necessary skills and experience to create a platform that met the client’s requirements.

STORY IN DEPTH

Background

Learnster is a project with high demand for the proposed service, but it needed a high level of customisation. The company searched for a CTO who would provide wide capabilities for the platform.

Approach to solution

The company began its search for a contractor by researching the market. It gathered information about various companies offering CTO as a Service with experience in LMS development. The company also met with potential contractors to learn more about their experience, qualifications, and development approaches.

As a result of its research, Learnster selected several potential contractors that met its requirements. The company then conducted a more thorough analysis of these companies to select the best candidate.

Computools role

Our CTO created a preliminary specification outlining the platform’s core features and functionalities. This specification was continuously refined as the project progressed, incorporating feedback from the development team and potential users. To measure the platform’s effectiveness, detailed reports were generated based on individual user data. These reports provided valuable insights into user engagement, learning outcomes, and areas for improvement.

The team determined the stack of technologies needed to complete the tasks based on the project’s goals and needs. The optimal solutions were identified, providing the necessary functionality and stable operation of the platform.

Key decisions and outcomes

Following the successful development of the Learnster platform, Computools’ CTO and the client established a strong and collaborative relationship. The client was highly satisfied with the platform’s user-friendliness, customisation capabilities and integration with existing HR systems.

To ensure the ongoing success of the platform and maintain a close partnership with the client, the CTO implemented a comprehensive support and maintenance plan. This plan included regular updates, bug fixes and performance enhancements. Additionally, Computools provided ongoing training and support to the client’s team to ensure they could effectively utilise the platform’s full potential.

Design

Design development was carried out in two directions: experience and interface. The basic functionality of the design was determined during prototyping. Subsequent work made the necessary additions and improvements, allowing the team to create an intuitive and ergonomic platform design.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE
learnster user persona

USER PERSONA

A detailed profile of a typical user, capturing their demographics, goals, motivations and pain points.

learnster site map

SITE MAP

A visual representation of a website's structure and hierarchy, organising pages and their relationships.

learnster wireframes

WIREFRAMES

Low-fidelity sketches or mock-ups of a website or application's layout and functionality, focusing on content placement and user flow.

learnster user interface

USER INTERFACE

The visual elements and interactions that users perceive and interact with when using a website or application.

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

The team used the Kanban methodology to track the progress of tasks and ensure that the project was delivered on time and within budget. Kanban is a process-oriented methodology focusing on visualising work, limiting work-in-progress and improving continuously. Our team also used a Kanban board to track the progress of tasks. The board was divided into three columns: ‘To Do’, ‘In Progress’, and ‘Done’. Tasks were moved from column to column as they progressed.

Kanban

PROJECT TIMELINE

learnster project timeline

WHAT OUR CLIENT SAID

We are very pleased with the results and would recommend Computools to any company looking to improve their system.

CONTACT US

Contact our team of experts at info@computools.com today to learn how Computools' CTO AS A SERVICE can help you achieve your goals.

Thank you for your message!

Your request will be carefully researched by our experts. We will get in touch with you within one business day.

The Maritime Skills Academy

A leading cruise, commercial and superyacht maritime crew services provider.

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AT A GLANCE

Our client, The Maritime Skills Academy, needed a modern, mobile-responsive online platform to replace their outdated website, which lacked online payment options. Our team developed a high-performance platform with customisable search tools and integrated payment options, enhancing operational efficiency and user satisfaction. Computools assisted in this digital transformation, resulting in increased bookings, higher revenues, and reduced administrative costs for the client.

THE CLIENT

The Maritime Skills Academy is a prominent provider of maritime crew services to the cruise, commercial, and superyacht industries. Operating as a small business with a world-class training centre, the academy annually welcomes delegates from around the globe. Offering over 500 specialist courses, the academy is committed to meeting the stringent safety standards of the Coastguard Agency, MNTB, and international regulations.

BUSINESS CHALLENGE

The main problem addressed in this case was the Academy’s outdated website, which lacked online payment options, resulting in poor performance, inferior user experience, and business losses.

SOLUTION SUMMARY

We agreed on redesigning and developing a mobile-responsive online platform with customisable search tools and integrated payment options. The solution addressed the immediate challenges and automated key business processes, significantly enhancing operational efficiency, and user satisfaction.

IMPACT

Through the implementation of advanced automation, manual tasks related to bookings, payment administration, and schedule management were significantly reduced. Optimising course scheduling and calendar management throughout the year facilitated improved operational efficiency. The ability to manage group numbers and evenly distribute participation was enhanced, substantially impacting the client’s business.

The outcomes of these developments led to a remarkable year-on-year increase in class bookings. Additionally, there was a notable reduction in unused class spaces, demonstrating a more efficient allocation of resources. The overall impact was a substantial reduction in booking processing and related administrative tasks, including chasers, reminders, and rescheduling efforts.

WHY COMPUTOOLS

Computools was chosen for its expertise in user experience design and mobile-first website development, making it the ideal partner to address The Maritime Skills Academy’s challenges. The team’s proficiency in WordPress, JavaScript, MySQL and PHP and commitment to a behaviour-driven development approach ensured a tailored solution aligned with the client’s needs.

STORY IN DEPTH

Background

An outdated website was the only aspect lacking in the client’s business model. When The Maritime Skills Academy sought to upgrade its outdated website, it carefully chose Computools from among various options.

Approach to solution

The decision was based on Computools’ expertise in the required technologies, successful track record, and effective communication. The collaboration resulted in a high-performance website with improved user experience, exceeding the client’s expectations.

Computools role

Our team created the new mobile-responsive online platform with user-oriented features and multiple integrated payment options. Using a behaviour-driven development approach, the team created a detailed system requirements specification based on the user stories and the business process map.

Key decisions and outcomes

We identified inefficiencies in the client’s existing website architecture and proposed a comprehensive redesign to streamline the user experience. By customising the search algorithm, we enabled users to search for courses by keyword or filter by category, improving navigation and accessibility.

Design

The design tasks included developing an intuitive user interface with a convenient course search, optimising mobile design, creating a unified design system for consistency, prototyping user flows, and adapting the design to the Maritime Skills Academy’s brand.

USER PERSONA → SITE MAP → WIREFRAMES → USER INTERFACE

USER PERSONA

Crafted detailed profiles representing typical Maritime Skills Academy users.

the maritime skills academy site map

SITE MAP

Visual representation outlining the website's hierarchical structure and navigation.

WIREFRAMES

Blueprints illustrating the skeletal framework of key interface elements and layout.

USER INTERFACE

Final design showcasing visually appealing, user-friendly interactions and elements.

DIGITAL PLATFORM & TECHNOLOGY

PROJECT MANAGEMENT METHODOLOGY

Scrum project management methodology with two-week sprints ensured continuous delivery and fast-paced development. Through close cooperation with the client, the Computools team suggested innovative solutions and received new requirements. The team finalised every sprint by testing and demonstrating newly implemented features.

Scrum

PROJECT TIMELINE

maritime skills academy project timeline

WHAT OUR CLIENT SAID

We are thrilled with the new website developed by Computools. It has transformed how we interact with our clients and significantly improved our business operations.

CONTACT US

Our experts are here to help you achieve outstanding results. Email us at info@computools.com to start your transformation journey today.

Thank you for your message!

Your request will be carefully researched by our experts. We will get in touch with you within one business day.